THE STARTING LINE

Formerly known as Empire Kosmetics, Empire Beauty was reimagined after founder Irene Ford took full ownership of the brand, bringing her vision of beauty to life. Founded in 2020, Empire Beauty has grown into a one-stop shop for all your beauty needs, offering high-quality products with many made from vegan and organic-based ingredients. Inspired by her own experiences, Irene created the brand to provide safer, healthier beauty alternatives without compromising quality. As she explains, "The reason I chose to stay natural is because I was tired of paying good money for products that weren't good for my skin. Just because something looks good doesn't mean it's good for you. I wanted to create a brand that delivers what so many companies promise but often fall short on bringing safer, healthier beauty products back to our communities." As a young entrepreneur, Irene's mission is to make beauty inclusive for all races, genders, and backgrounds while educating consumers on what to look for when purchasing beauty products. Every Empire Beauty product is created with purpose, carrying a message of confidence, self-expression, and self-care. Through dedication, innovation, and a commitment to excellence, Empire Beauty continues to provide exceptional beauty products and expertise to a growing community of customers both locally and worldwide.